The implementation of SORA technology marks a revolutionary shift in the roles of sales managers and salespersons. This cutting-edge real-time video generation technology enhances product demos and sales presentations, fundamentally altering sales strategies. The extent of this transformation, whether it impacts sales managers or salespersons more significantly, requires exploration into their distinct roles.
Sales Managers: Strategy and Team Management Innovation
For sales managers, SORA technology significantly influences how sales teams are strategized and managed. The enhancement of product demos and presentations in real-time allows sales managers to provide immediate feedback to their team, dynamically adjusting sales strategies. Moreover, the highly personalized presentations generated by SORA serve as a critical tool for sales managers to tailor strategies to meet individual customer needs, aligning with the team’s goals.
Salespersons: Deepening Customer Engagement
On the other hand, SORA technology contributes to direct customer engagement and the improvement of sales effectiveness for salespersons. The ability to generate videos in real-time enables salespersons to instantly address customer queries and concerns, visually emphasizing the features and benefits of products. This immediacy deepens customer understanding and directly boosts purchasing intent. Furthermore, salespersons can utilize SORA technology to conduct customized demos tailored to each customer, enhancing customer satisfaction and loyalty.
While SORA technology brings significant impacts to both sales managers and salespersons, the effects vary based on their roles. For sales managers, it acts as a tool for innovating team strategy and management, whereas for salespersons, it provides a means to enhance customer engagement and improve sales outcomes. The transformation in sales strategies enabled by this technology paves a new path for businesses to strengthen their market competitiveness and customer relationships.
